Enquirer

The start sheet // Wintersun, ANKAA Space+, Enquirer启动清单 // Wintersun、ANKAA Space+、Enquirer

Twelve questions. Your answers set the first month.十二个问题。您的回答，决定第一个月的工作。

Everything we build for Wintersun in the West starts from these answers: who we contact, what we say, and what happens when a buyer says yes. Short answers are fine. Ting brings them back to us, and we start.

我们在欧美为 Wintersun 搭建的一切，都从这些回答出发：联系谁，说什么，以及买家点头之后如何推进。简短作答即可。Ting 会把回答带回给我们，我们据此开始工作。

Answer in Chinese or English, in any order. If a question has no answer yet, say so and we will work it out together.

用中文或英文作答均可，顺序不限。某个问题暂时没有答案，直接说明即可，我们一起商量解决。

Part 1第一部分

Who we reach first先联系谁

1
Which buyer group do we open first, and which second?
先从哪一类买家群体开始，其次是哪一类？
- Footwear and sportswear brands.
  鞋类与运动服饰品牌。
- Fashion, eyewear and lifestyle brands.
  时装、眼镜和生活方式品牌。
- Coffee, tea and lifestyle chains.
  咖啡、茶饮和生活方式连锁品牌。
- Retail design studios and shopfitting contractors.
  零售空间设计事务所和店铺装修承包商。
2
Which countries come first? United States, Canada, United Kingdom, Germany, France, or another.
先做哪些国家？美国、加拿大、英国、德国、法国，或其他国家。
3
Is any industry or type of buyer missing from the map that you want added? Is there one you want left out?
买家地图上是否缺少您希望加入的行业或买家类型？有没有您希望排除的？
4
Which companies must we not contact? For example customers your own team already handles, or anyone sensitive.
哪些公司我们不能联系？例如您自己的团队已经在对接的客户，或任何情况特殊、不便联系的对象。

Part 2第二部分

What we say我们对外说什么

5
Which of the brands you build for can we name when we write to buyers, and which must stay unnamed?
在您服务的品牌中，哪些可以在我们写给买家的信中提及，哪些必须隐去名称？
6
Is there a contact at one of those brands in Asia who could introduce you to their Western team?
在这些品牌中，是否有哪个品牌的亚洲团队里有您的联系人，可以把您引荐给该品牌的欧美团队？
7
What are the three things a Western buyer should know about Wintersun first?
欧美买家首先应该了解 Wintersun 的哪三件事？
8
How should we write your company name in English, and which website should buyers visit?
您的公司英文名称应该怎么写？希望买家访问哪个网站？

Part 3第三部分

The channels渠道

9
LinkedIn: yes or no. Email: yes or no. Phone: yes or no.
LinkedIn：用或不用。电子邮件：用或不用。电话：用或不用。

Part 4第四部分

When a buyer says yes买家点头之后

10
Who at Wintersun handles quotes and samples for Western buyers? A name, a role, and how many working days a quote and a sample take.
Wintersun 由谁负责欧美买家的报价和样品？请告知姓名、职位，以及报价和打样各需要几个工作日。
11
The factory visit: which showroom and factory does a buyer see, who hosts them, how much notice do you need, and what does Wintersun arrange for a visiting buyer?
工厂参观：买家会参观哪个展厅和哪个工厂，由谁接待，需要提前多久通知，以及 Wintersun 会为来访买家做哪些安排？
12
A buyer's first questions: the usual lead time door to door to North America and to Europe, the minimum order, and how installation and after-sales work in the West. Who on your side answers these?
买家最先会问的问题：到北美和到欧洲的常规门到门交期、最低起订量，以及在欧美如何安装和提供售后。您这边由谁来回答这些问题？

Part 5第五部分

The deck, and three things to send方案，以及请发给我们的三样资料

Anything on the deck to change方案中是否有需要修改的地方

Tell Ting anything you want changed, added or removed. Two facts we want to get right: the year Wintersun was founded, and the number of employees today.

任何希望修改、补充或删除的内容，请告诉 Ting。有两项事实我们希望确保准确：Wintersun 的创立年份，以及目前的员工人数。

Three things to send请发给我们的三样资料

The Wintersun logo file.
Wintersun 的 Logo 文件。
The 2025 company profile.
2025 年版公司简介。
Photos of stores you have built for Western brands that we are allowed to show.
您为欧美品牌打造且允许我们展示的门店照片。

Twelve questions. Your answers set the first month.十二个​问题。您的回答，​决定​第一个月的​工作。